How do I go about launching my training and coaching products in teh US market place I live in Australia?
My courses are in the areas of business IT alignment, IT strategic planning, reducing complexity, Time management, Effective meetings, How to say "No", Project management, Team building
Small Business - 3 Answers
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1 :
Do you want to concentrate on USA market only or do you still want to keep your Australian market as well? How about Canada? You do list highly sell-able product, however in order to be successful on very competitive market in USA you definitely need your own website (in USA and in Canada alike if you do not have your own website you are NOT in business and nobody will take you seriously). Are your courses in electronic form only or do you want to came over to conduct your courses in person on pre-arranged basis? There is way more than I can or even want to reveal on public forum. If you are serious and most of all ready to conduct your business, contact me directly at my gmail address shown in my profile, describing your product and answering my questions above, I will provide you with further detailed information.
2 :
Buy a domain and host it on US servers to start. Or better yet, use Blogger. Google freaking loves Blogger and it's free! You can dominate the US through blogs. Make sure you have an entry level product you can sell via download, that's the easy way. Give away most everything you have and more people will scream to buy from you. If you're going to run with the SEO (search engine optimization) tactic you'll want to invest in Niche Inspector. I use it, love it. Very good for discovering how people are looking for words in other countries. Then use the basic SEO/Social Bookmarking tactics to sew your wild oats on the net. Use lots of video. If people can watch you doing something, they'll LOVE you with the accent! Don't worry, you'll make a fortune over here! Jonny Andrews http://www.TheGuruAssassin.com
3 :
Here are a series of articles taht will assist you, the articles are focussed on launching software but can be applied to any industry. Planning a Product Launch - http://www.developer-resource.com/planning-a-product-launch.htm How to Launch a New Product - http://www.developer-resource.com/how-to-launch-an-application.htm Product Launch Checklist - http://www.developer-resource.com/launch-checklist.htm Goodluck!
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